Advertising On CoinWeek
We Are Proud of our Numbers !
CoinWeek uses Cloudflare, a CDN (Content Delivery Network) and security platform to deliver all of our website content. CloudFlare works with popular analytics programs, such as Google Analytics and augments our visitor and traffic stats with valuable targeted metrics unavailable anywhere else.
UNIQUE Visitors to CoinWeek over the past 30 Days – 01-31-16
CoinWeek is the leader in Organic Social Media Reach, for REAL COLLECTORS !
Have you ever seen Facebook pages that have 30-50 or even 60,000 fans, but there are just 50 people “talking” about them and they only have a “Post Reach” of a couple hundred? Look a bit deeper and you’ll usually find most of these “FANS” come from other countries. These pages have ZERO engagement, the companies just “buy fans” to try to fool you into thinking they are popular.
CoinWeek REACHES a younger demographic & more New Collectors!
CoinWeek has the Highest Engagement Rate
of ANY numismatic website on Social Media !
Demographics & Target Audience
Traffic, Fans and fancy numbers mean nothing if web visitors aren’t ACTIVE and ENGAGED. And the only way you build that kind of genuine organic base is by having a great website, visually attractive imagery, offer a variety of choices and ultimately deliver the BEST CONTENT in your vertical market, which attracts both loyal readers and new visitors……….. That is what CoinWeek does!
CoinWeek’s most recent numbers ….
Demographics and Stats as of January 31, 2016
- Last 30 Days Unique Visitors : 210,191 – per Cloudflare analytics
- Pageviews (Excluding Crawlers & Bots): 674,713 – Avg. 3.21 page views per unique
- Facebook Fans: 20,387 – That is 5,239 [or 26%] more fans than Coin World!
- Twitter Followers: 7,252 – 14.3% more followers than Coin World!
- You Tube Subscribers: 3,070 – 2093% more than Coin World’s 144 subscribers
- YouTube Views: OVER A MILLION VIEWS [1,020,030] Coin World has under 25K*
- Newsletter Subscribers: 48,318
* Views from CoinWorld YouTube Channel based on 94 videos displayed, 20% of CoinWorld’s views come from a 2012 video titled “Coin World 2.0: Teaser”. That video suggests that Coin World’s website will “Change How You Collect Coins Forever”.
From 2012 to 2015, CoinWeek’s website has won the Numismatic Literary Guild’s Best Website Award.
But there is more to the story here…… Take a look at CoinWeeks Facebook Demographics. These present a good picture of who comes to and views CoinWeek content ( You can shift the numbers one age class higher to mirror the Website traffic breakdowns.)
What is clear is that OVERALL less than 25% of CoinWeeks visitors are over 65 years old, and 51% are in the “Target Demographic” for New Collectors entering the hobby (age 35-55). That is hugely important to advertisers because it represents the vast majority of active collectors.
By contrast 48% of Coin World readers are OVER 65.
Compare CoinWeek to Coin World
Yes…. we encourage all of our advertisers, sponsors and readers to download and actually read CoinWorld media Kit for 2016. See what they charge advertisers, look at their website, and evaluate the quality of the articles, graphics, interviews and videos being presented. Several things will immediately stand out…
- Coin World reaches Far LESS people that CoinWeek
- Coin World advertising is Far MORE expense than CoinWeek
- Coin World has an older readership and reaches fewer younger collectors than CoinWeek
CoinWeek is in the forefront of engaging the numismatic community, and our reach, content and platforms continue to outperform and grow each and every year.
CoinWeek the Best Writers, The Best Videos, The Best Podcasts and the Best website in the numismatic industry for News and information about numismatics…..second to none, and we have the awards to prove it!
We are a distribution platform that can get your message out to the broadest collecting audience in a cost effective and professional manner. If you are not working with CoinWeek, you are not serious about your marketing plans.
eBlasts and Costs – What is the BEST Deal?
CoinWeek vs CoinWorld
CoinWorld’s 2016 Media Kit offers Dedicated Email Blasts sent to 34,000 readers and costs $1500
CoinWeek offers Dedicated Email Blasts to over 48,000 subscribers and the cost is $500
Reach 41% MORE Collectors and Spend $1000 LESS
You Decide, which is the best deal???
Please contact Charles Morgan or Scott Purvis to learn more about CoinWeek.com and how we can serve you.
“Native” Advertising Opportunities on CoinWeek.com
So Much More than Just Banners
CoinWeek is the largest independent online media source for rare coin & currency news, video, analysis, and articles contributed by leading experts across the numismatic spectrum.
Our goal is to consistently provide the latest news and instructive content to enhance our reader’s knowledge of numismatics.
We deliver demographically matched readers to our advertisers’ target demographic interested in dealing only with the finest companies in the numismatic industry.
COINWeek provides our advertising clients with expert guidance in traditional ad campaign planning, marketing , social media, video production and custom consulting services.
However, CoinWeek has also developed three New and Innovative programs, unique to CoinWeek, called Integrated Organic Page Sponsors © (IOPS), Partner Pages © and Contributor Pages ©
All three programs are a totally new approach in providing customer acquisition and messaging on digital news and publishing sites. With years in development, Coinweek now has the ability to integrate a sponsor directly into the very fabric of the CoinWeek website, offering premium content to our users across multiple platforms, and at the same time not only branding our sponsors but presenting their products and services within the organic content of the site.
Loosely called “Native” advertising, nobody in the numismatic marketplace can offer you a marketing solution this unique, powerful and effective…except CoinWeek!
The program goes far beyond traditional banner Ads and challenges many of the ill-founded assumptions about online advertising and marketing. We invite you to contact us for more information on the IOPS © program. We will even build a customized “sample page” so you can see exactly what CoinWeek can do for you.
CoinWeek offers this Ad Platform at three price points depending upon your messaging needs:
*CoinWeek does NOT buy, sell, grade or auction coins, currency, books or supplies.